Inspired by the words of Marianne Williamson, Nelson Mandela and the wise Coach Carter, we’ve put a slight twist on a timeless quote and it's become our mission:
“As we let our own light shine, we consciously allow others to do the same.”
Did you know that in 2015 the human race spent $65 billion on functional beverages (those energy, sports and health drinks we love and hate)?
Research shows that many existing beverages that promise to provide a boost of energy, improved performance or a health-kick actually contain high amounts of sugar, artificial colours, sweeteners, flavours or low quality/cheap ingredients.
In 2015 when results of a number of studies were released that showed certain ingredients and compounds can increase mental function, Dr Sam Prince and Stephen Chapman began developing Australia's first drink designed to enhance brain function. As Sam is a Doctor, it was important that the drink only uses high quality and evidence-based ingredients and had no added sugar and no artificial colours, flavours or sweeteners.
Shine+ is a drink to think brighter.
It’s an upgrade for your mind. It was scientifically formulated with highly functional and evidence-based ingredients designed for optimal brain function and health. It’s healthy energy for your mind.
It’s very different to any other drink on the market and it’s technically Australia’s first ‘nootropic’ drink. Nootropics is just a scientific and impressive sounding word that simply means, "compounds that enhance mental performance, memory recall or learning capabilities with no adverse side effects."
In today’s highly competitive and stressful world, your mind is your tool to success.
We no longer need to be physically ready to hunt a woolly mammoth or defend our families from saber-toothed tigers, these are not the problems we face anymore.
Remembering names and places, speaking fluently, multi-tasking, strategic thinking and decision making... these are the skills we need today to survive and get ahead.
The human mind is an incredible thing, it’s more powerful than you can imagine. We are here to help you think brighter everyday.
We partnered with Water is Life and joined them on their mission to provide access to clean water to the 780 million people that need it most.
Not only does shine+ give you a chance to shine, but by purchasing shine+, you also give a person in need the same chance.
So join us, help us make an impact and together we can brighten the world.
Learn more about our Shine4Water program here.
At Shine+ we believe it's important to be transparent and provide evidence for the claims we make. As such, we don’t want to be another functional drink, which uses low quality ingredients and hides behind fancy footwork or branding campaigns.
Accordingly, we’ve outlined the key ingredients in Shine+, alongside scientific findings on how they benefit you and your mind.
Read more: Science
At Shine, we have four core values that we embody and live:
1. Love the Grind
The road to success is not accessible without the will to work hard and create opportunities for yourself to get ahead. Whether you’re a busy professional pushing for that promotion, a gamer trying to climb the rankings or even a student getting ready for finals: the grind is a part of your life, and you have to embrace it.
2. Stay Humble
It’s always important to remember where you started, where you came from. We must continue our hard work when our big moments grow into success. It is important to remember that we are all students in this world, we never stop learning.
3. Be Smart
It’s best to think outside the box. When we talk about ‘smart’, it’s not just about your IQ. Being emotionally intelligent, having an awareness of the world around you and trusting your gut is a 'major key'.
4. Inspire Greatness
As we mentioned before, the wise words of Mandela and Williamson are our guiding principle. We want to let our own light shine as brightly as possible. We strive to be able to give at least one person the inspiration and ability to take the first step on their own personal journey.
Sam and Stephen brainstormed the idea for a drink that would enhance mental performance on a trip to New York in 2015.
Stephen Chapman (CEO/Co-Founder)
Steve started his career at PwC but soon realised he was far more entrepreneur than accountant and left PwC to launch his first startup, a social-commerce platform and app. It was featured as one of Apple's Top Lifestyle Apps and Stephen was featured in The Australian and BRW and recognised as one of Australia's Top 25 Entrepreneurs Under 25 by StartupSmart in 2013. Stephen subsequently met and started an entrepreneurial apprenticeship with ACT Young Australian of the Year and serial entrepreneur, Dr Sam Prince in 2013.
Dr Sam Prince (Chairman/Co-Founder)
Sam founded the QSR Mexican restaurant chain Zambrero as a medical student in 2005 which he grew rapidly to over 140 restaurants globally by 2016. Sam has also founded One Disease, a NFP that aims to eliminate diseases from indigenous communities and Life Letters, a health technology company revolutionising healthcare. Sam has a long list of awards for his success in business and aid-work including 2012 ACT Young Australian of the Year, 2012 Ernst & Young ACT Entrepreneur of the Year, the Junior Chambers International ‘Outstanding Young Person of the World’ 2008. He was honoured with the Monash University Distinguished Alumni Award in 2012 and he received the Weary Dunlop Fellowship in 2011.